# Hide or show like counts on Instagram

By HeyMark · Updated October 19, 2026

First decide which like count you want to hide: the count on one of your own posts, or the counts you see on other accounts' content. Choose the section that matches your situation and open Instagram for iPhone with that account.

## Hide or show the count on one of your posts

Before sharing, finish preparing the post and open **More options** at the bottom of the final screen. Turn on **Hide like counts on this post** to hide the like and view counts from other people. You can still see the total number of likes yourself. Turn the setting off to show the counts again.

To change a post you have already shared:

1. Open the post on your profile.
2. Select **Options** in the top right.
3. Choose **Hide like count to others**. To reverse it, return to the same menu and select **Unhide like count to others**.

When you return to the post, check that the menu offers the opposite action. This changes count visibility; it does not remove the post.

## Hide or show counts in your feed

To stop seeing counts on other people's posts and Reels:

1. Open your profile.
2. Tap **Menu** in the top right.
3. Under **What you see**, open **Like and share counts**.
4. Turn **Hide like and share counts** on or off.

Leave the switch on to hide those counts or off to see them again. Leave the setting and reopen it to check that it retains your choice. You control the visibility of counts on your own posts separately, from each post.

[Instagram Help Center: “Hide or unhide like counts on Instagram posts and Reels”](https://help.instagram.com/113355287252104/?cms_platform=iphone-app), read October 19, 2026.

## See it on your own accounts.

Connect Instagram, TikTok, Facebook, LinkedIn or YouTube and use HeyMark free for 7 days. Mark answers in your voice, and you approve what goes out.

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## Keep reading

- [Check your Instagram Account Status](https://heymark.ai/en/solutions/instagram-account-status/): Check whether Instagram may recommend your public account to non-followers, find flagged content or features, and request a review when Instagram offers the option.
- [AI for social media managers: a week of work with HeyMark](https://heymark.ai/en/solutions/ai-for-social-media-managers/): AI for social media managers that does the work: plan the month, clear the inbox with AI replies and explain Friday's numbers, with three prompts ready to copy.
- [Archive and unarchive Instagram posts](https://heymark.ai/en/solutions/archive-unarchive-instagram-posts/): Hide an Instagram post without deleting it, then show it on your profile again from Archive. Find the right archive and see where the post returns.

## Developer and agent resources

- [HeyMark MCP documentation](https://heymark.ai/en/mcp/)
- [llms.txt](https://heymark.ai/llms.txt)
- [Full site content for language models](https://heymark.ai/llms-full.txt)
- MCP protocol endpoint: `POST https://mcp.heymark.ai`
- OAuth protected-resource metadata: [/.well-known/oauth-protected-resource](https://mcp.heymark.ai/.well-known/oauth-protected-resource)
- MCP server card: [/server-card](https://mcp.heymark.ai/server-card)