# TikTok Business Get Leads not showing: what to check

By HeyMark · Updated November 4, 2026

If you manage a Business Account and cannot find **Get Leads** in Business Suite, first check whether your account meets TikTok’s requirements. This route is for collecting leads organically; by the end, you can follow the in-app setup or identify which condition is missing. [TikTok lists the requirements and access steps here](https://ads.tiktok.com/resources/help/article/set-up-lead-generation-from-business-account?lang=en).

## Check the four requirements

| Requirement | What to check |
| --- | --- |
| Verified Business Account, or VBA | Check the account’s verification status. General TikTok Accounts do not have access to these lead generation features. |
| Age 18 or older | TikTok lists this as a requirement for setup. |
| TikTok 25.9.0 or later | Check the installed app version and update TikTok if needed. |
| Eligible registration country | The account must be registered in a region on TikTok’s official list. |

TikTok’s current LATAM list includes **Argentina, Brazil, Colombia, Mexico, and Peru**. Chile is not listed. The official page also lists countries in North America, EUI, and APAC; check the [complete country list and requirements](https://ads.tiktok.com/resources/help/article/set-up-lead-generation-from-business-account?lang=en), which may change.

If the registration country is not listed, updating the app or completing business verification does not change that regional requirement.

## Tell VBA apart from the blue check

[TikTok treats business verification and the blue check beside a profile name as separate processes](https://ads.tiktok.com/resources/help/article/about-business-registration?lang=en). A VBA is the account status that unlocks business tools; the blue check is a different indication for high-profile accounts. Check the account’s business verification status in TikTok and use [the guide to verify your business](https://heymark.ai/en/solutions/verify-tiktok-business-account/) if you do not have that status yet. The blue check alone does not replace a VBA.

Business verification being available in a country also does not mean Get Leads is available there. For example, TikTok includes Chile among the [countries where a business can apply for verification](https://ads.tiktok.com/resources/help/article/about-business-registration?lang=en), but Chile is not on the eligible region list for this organic lead generation feature.

## Separate organic leads from ads

This guide covers **organic lead generation** from a Verified Business Account. Depending on account eligibility, the route can use a call to action, a video anchor, or a LIVE anchor.

An Instant Form for a paid campaign is created in TikTok Ads Manager, from **Tools → Instant Page** or during setup of a Lead Generation campaign. That is a different workflow. TikTok documents this workflow in its help for [creating Instant Forms in Ads Manager](https://ads.tiktok.com/resources/help/article/build-instant-form?lang=en).

## Open Get Leads

If you meet the requirements, follow these steps in the TikTok app:

1. Go to **Profile** and tap the three-dot menu at the top.
2. Open **Business Suite**.
3. Select **Get Leads**.
4. Check the option to agree to the Terms and tap **Start getting leads**. TikTok says this takes you to the lead generation form creation page.

## If the option is still missing

Check the VBA status, age, app version, and registration country again. If the account meets all four criteria and the option is still missing, you can contact TikTok support and describe the account type, app version, and registration region. TikTok’s help page does not document a bypass or guarantee that support will enable an account.

## Frequently asked questions

### Do I need a blue check to use Get Leads?

No. TikTok says business verification for a VBA is different from the blue check on a profile. The blue check alone does not show that your account has a VBA.

### Is lead generation available in Chile?

Chile is not on TikTok’s regional list for this feature. Business verification may be available in Chile, but that does not mean Get Leads is available there.

### Is this the same as a TikTok Ads form?

No. This route enables organic lead collection from a Business Account. Instant Forms for paid ads are set up in TikTok Ads Manager.

## See it on your own accounts.

Connect Instagram, TikTok, Facebook, LinkedIn or YouTube and use HeyMark free for 7 days. Mark answers in your voice, and you approve what goes out.

[Start free](https://app.heymark.ai) · [See pricing](https://heymark.ai/en/pricing/)

## Keep reading

- [How to apply for TikTok business verification](https://heymark.ai/en/solutions/verify-tiktok-business-account/): Apply for TikTok business verification in the app, prepare a document valid for your region, and check the review status.

## Developer and agent resources

- [HeyMark MCP documentation](https://heymark.ai/en/mcp/)
- [llms.txt](https://heymark.ai/llms.txt)
- [Full site content for language models](https://heymark.ai/llms-full.txt)
- MCP protocol endpoint: `POST https://mcp.heymark.ai`
- OAuth protected-resource metadata: [/.well-known/oauth-protected-resource](https://mcp.heymark.ai/.well-known/oauth-protected-resource)
- MCP server card: [/server-card](https://mcp.heymark.ai/server-card)