How to create a LinkedIn Showcase Page

If you manage a LinkedIn company Page and want to separate communication for a brand or business unit, you can create a Showcase Page linked to that Page. Before you start, check that you are a super admin and that the organization is within the limit; then complete the setup from admin view.

Check access and the limit

You must be a super admin of the LinkedIn parent Page. A content admin does not have the documented permission to create one. LinkedIn allows up to 25 Showcase Pages per parent Page, and each Showcase Page can be associated with only one parent. A Showcase Page is intended for a brand, business unit, or ongoing initiative, not a short-term campaign.

Create the Showcase Page from its parent Page

1. Open the parent Page you want to use and switch to its super admin view.
2. Select Create in the upper left.
3. Select Create a Showcase Page from the menu.
4. In Associated organization page, enter or select the correct parent Page.
5. Complete the required fields marked with an asterisk, then select Create page.

Check that the new page is linked to the correct parent. From admin view, you can edit it or complete any missing information; creating it does not guarantee that its profile is complete.

If LinkedIn shows a limit error

In addition to the maximum of 25, LinkedIn applies a daily limit to prevent spam, but it does not publish a specific daily quantity. If you receive that error, wait at least 24 hours before trying to create another page.

The name, role, limits, and steps follow LinkedIn Help on creating a Showcase Page and its Showcase Page FAQs.