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How to avoid AI slop on LinkedIn when posting for a brand
LinkedIn is reducing views of generic content. If you post for a brand, review your next post before scheduling it.
3 min read
Pinterest launches AI-powered visual search ads
Pinterest announced Visual Search Ads. The news is about advertising, but it leaves every product brand with a useful task: show clearly what you sell.
4 min read
How to use AI in marketing without losing your brand voice
AI helps you write faster. Your team's job is to give it real facts and decide what deserves to go out under your brand's name.
4 min read
Creator content in AI recommendations: what the study says
An IAB survey found interest in creator reviews within AI recommendations. That does not guarantee citations, but it offers a clue for making more useful content.
4 min read
Advertising in ChatGPT: what OpenAI announced and what to prepare
OpenAI is testing sponsored conversations after a ChatGPT ad. Independent answers stay separate; your brand's first job is to explain its product clearly.
4 min read