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Export LinkedIn Page analytics as an XLS file

By HeyMark · Updated

Before downloading, decide what question your report should answer and make sure you can open the Page’s admin view. LinkedIn says Page analytics are available to all admin roles, although the information shown depends on the analytics type and the Page. See LinkedIn’s export instructions and overview of LinkedIn Page analytics.

Download the XLS

  1. Open the LinkedIn Page you can access and switch to its admin view.
  2. Select Analytics from the left menu.
  3. Open Content, Visitors, Followers, or Competitors, based on the question you need to answer.
  4. Select Export in the upper-right corner.
  5. Choose a timeframe and select Export again.
  6. Open the downloaded XLS and check that it matches the Page, tab, and timeframe you selected.

LinkedIn’s export article lists those four tabs. Its general analytics overview also describes Search Appearances, Newsletter, and Employer Brand, but do not promise those as exportable with this process unless the account shows that option. Menu labels may differ by interface language.

Fictional example

A consultant is preparing an October report for a client Page. They export Content to review posts and Followers to review the audience, using the same period. They name each file with the Page, tab, and dates so content metrics do not get mixed with follower data.

Check the file before sharing it

Keep an unchanged copy of the original XLS. Record the period shown in the panel or file, and confirm the date range before building a report. Do not treat one tab as interchangeable with another: visitors, content, and followers answer different questions. LinkedIn describes the types and purposes of Page analytics, while individual metric definitions can vary; check the report’s headers and definitions before comparing it with another month.

If you cannot see Analytics, confirm you are in the Page admin view and that your account has access. If the tab has no Export option, check whether you selected one of the four documented categories. If the XLS is empty or shows an unexpected period, review the timeframe selector before building the report.

When you work with several Pages, keep each file and its context separate, and preserve the source and date range when you copy figures.

Before sending the report, open the file and check that it matches the Page, tab, and timeframe you selected, and that the metric labels remain. To turn the download into an interpretation, use the client report template.

To download contacts from an ad form, see Download LinkedIn Lead Gen Form Leads.

For Campaign Manager ad metrics, see how to export LinkedIn Ads reports as CSV.

To get your personal LinkedIn connections into a spreadsheet, see how to export your connections.

Frequently asked questions

Which LinkedIn analytics can I export?

LinkedIn Help lists reports for visitors, content, followers, and competitors. Choose the tab that matches the question you need to answer.

Does LinkedIn export these reports as Excel files?

LinkedIn documents this Page analytics download as an XLS file.

Do I need to be a Page admin?

Yes. The documented process starts from the Page admin view. LinkedIn says analytics are available to all Page admin roles.

See it on your own accounts.

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